Common Name:
Beautyberry
About 140 species of evergreen or deciduous shrubs, occasionally a tree in its native habitat. Leaves opposite, dentate, often with stellate pubescence. Flowers small, white, red or purple, in axillary clusters (cymes). Fruit a berry-like drupe, 2-4 seeds, often brilliantly colored. Native to the tropics and subtropics from Asia, Australia, and North and Central America.
Callicarpa: from the Greek kallos, beauty, and karpos, fruit.
Pronunciation:
kal-i-KAR-pa
Family:
Verbenaceae, now Lamiaceae